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4 Ways To Position Yourself as a Thought Leader

A light bulb

Becoming a thought leader and getting the best out of it is an activity that requires quality efforts to get you the result you desire. The fun fact here is that nobody was born a thought leader, we grow and evolve to become a thought leader which means anyone can delve into the waters. I bet you’re wondering how to position yourself as a thought leader in your industry, right?

Well, you are in the right place, because in this article, I will be sharing 5 proven ways you can achieve your goals of being a thought leader.

A thought leader is an individual who has a systematic approach to bringing fresh perspectives into concepts, especially to address a particular audience’s pressing concerns. Not only do thought leaders provide answers to current nagging questions in the hearts of their audience, but they also give insights into related possible occurrences in the future.

We can also say that a thought leader is an individual who has years of quality experience under their belt which places them in a position to give counsel, advice, insights, and perspective. Alongside the quality experience, you have evidence and proof that people have found value in your contributions. There are several examples around you if you look.

How To Position Yourself As A Thought Leader

1. Improve your knowledge

Devote yourself to improving your knowledge, don’t be stuck on your education knowledge or the professional knowledge you acquired, go far and beyond to seek knowledge. There is nothing wrong with learning from other people, it absolutely does not reduce your value, but rather it increases your value and even helps you to deliver excellent results on your job and also be able to contribute to conversations.

As much as it is believed that a thought leader should know everything, you are opening yourself up to better opportunities by seeking to learn more. As Benjamin Franklin would say, “An investment in knowledge pays the best interest”, and I agree with him.

2. Share your knowledge

With the goal of positioning yourself as a thought leader, you need people to see and recognize you. How to do this is either to volunteer to share for free, or make people pay for the knowledge you have. For people to be willing to pay for your knowledge, they need to see you and be sure that you have value to give to them. It doesn’t take too much, there are various ways you can achieve this, check this out.

3. Grow your network as a thought leader

As humans, it is normal for us to evolve, which means that the people in your network 5 years ago, may not still be there because chances are they have evolved and you fell out while they were evolving or they fell out while you were evolving.

No one is self-sufficient; everyone relies on others. – John Donne

There are professional organizations, and communities out there that would spur you to achieve the new goals your evolving is pushing out. alongside this, you can also get access to opportunities just by virtual belonging to an association or community of people with like minds.

Take, for instance, we both belong to a book reading club, and during the introduction/networking you sold yourself and what you do or have done so far. At that point, I may not need your services. A few months later, there is an opening for a speaker in the field where you claim to work, who do you think I’d reach out to, YOU of course.

The reason is that I have an acquaintance with you and you have provided proof that you can deliver what I need. Now imagine, if you had been reluctant to step out of your comfort zone, you would have lost that opportunity.

4. Market yourself and what you can do

The best product you can find on the aisle in a supermarket is not the best product, but it is the product that is available on sale, and that is because the producer believed that their product is the best thing, and also the store manager as well. The best product might still be in the art of the potential producer, or just be lying fallow in a warehouse somewhere, not because it is not the best but because it’s not being marketed. The same applies to you, it is not enough that you have the knowledge or skills, and experience, to talk about it. Talking about it doesn’t mean on social media alone, it could be anywhere, as long you’re having a conversation that requires you to talk about yourself, don’t be shy to do that. Be proud of yourself and your achievement.

Conclusion

In this article, I have shared 5 ways that you can position yourself and stand out as a thought leader in your industry. Like I would always say, it’s not enough that you have taken time to read this article, implementing them is what really counts. The world is waiting for what you have in stock for them.

More articles on thought leadership

Dear Thought Leader (1): On Becoming A Thought Leader

Three Proven Steps To Becoming A Thought Leader

How To Deal With Imposter Syndrome As A Thought Leader

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How To Successfully Launch A Book

If you know how to play your game well, you will successfully launch your book. A book launch shares the same importance to your book as a naming ceremony is to a new baby. Your book is your baby and you need to give it a lot of careful attention before and after its launch. Everyone rejoices at the sight of a new baby because somehow, every baby properly cared for looks attractive. You definitely want everyone to rejoice at the sight of your book and that is a lot of work. Continue reading How To Successfully Launch A Book

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5 Books on Real Estate in Africa You Must Read

Books on Real Estate In Nigeria

The real estate market has evolved over the years into the financial powerhouse that it is today. Real estate in Africa remains one of the emerging markets, one that major players and stockholders spend time on.

Here are the top five books to read, if you want to be a top player in the African Real Estate market:

 

1. The law and practice of real estate investments trusts: with highlights of African REIT models – Hakeem Oguniran

Written by one of Nigeria’s real estate experts, this is a comprehensive text on the Law and Practice of REITS – Legal Framework, Investment Benefits, Structure and Governance, Capital Markets and Listing, and Tax Treatment of REITS. A pivotal chapter of the book deals with highlights of the major REIT Models in Africa – Nigeria, South Africa, Rwanda, and Kenya. This is a must-read for investors and individuals interested in the dynamic Nigerian real estate market and Real Estate in Africa.

REIT BOOK

2. Retire Rich Through property – Jason Lee

 In this new edition of South Africa’s best-selling property book, ‘Fast-forward Your Retirement through Property’, Jason Lee provides up-to-date information on how to build a property portfolio that will allow you to take charge of your financial security for a stress-free retirement. Retire Rich through Property takes readers through every step of the property process, but goes further by focusing on finding the right deals for retirement purposes; how to negotiate and finance a property with retirement requirements in mind; and whether to hold on to or sell a property for financial gain. With myriad insider tips from a property-investment expert, this book will allow the reader to push aside reliance on state- and employer-sponsored retirement benefits and work towards a secure retirement through the property. This easily accessible guide is a must-read for first-time property purchasers and experienced investors alike who are looking to fast-forward their retirement or to retire comfortably at their chosen age. It’s a most read for Real Estate in Africa.

Real Estate Books in Africa

 

3. The real estate market in Ghana – Wilfred K. Anim-Odame

 

The Real Estate Market in Ghana’ is one book that seeks to fill the information gap on a key emerging real estate market and demystify the perception that this particular market in Ghana is opaque. Drawing on decades of experience from within the market, Dr Anim-Odame presents a detailed examination of the real estate market in Ghana and its existing regulatory framework. The book focuses on seven thematic areas – land administration, legal perspectives, market dynamics, investment potential, market competitiveness, valuation, and compensation.

Real Estate Books in Africa

4. Over 100 answers to nagging questions about real estate investment in Nigeria – Mojisola Afolayan

The book “Over 100 Answers to Nagging questions About Real Estate Investment in Nigeria” was written by a leading property expert- ESV. Mojisola Afolayan ANIVS, RSV. The motive behind the book is revealed in a simplified way- the things you need to know and can do to invest safely in real estate in Nigeria without being exhausted. Written in very simple language, you’ll find answers to your most important nagging property questions, including:

  • What is real estate itself?
  • Who are the real estate professionals?
  • What are the different title documents?
  • How do I cope with issues regarding ownership and possession?

All these and a lot more, are the questions that get addressed in the book.

Real Estate in Africa

5. The African-American Guide to Real Estate Investing: $30,000 in 30 Days: the Handbook & Guide Through Your First Real Estate Deal– and Beyond by Laryette Kyle Debose

In this book, the author gives readers a breakdown of how to build a successful and profitable real estate business. This step-by-step, easy-to-follow guide will show you how to make money through real estate with these easy steps:

  • Buy Property with No Money Down!
  • Plan and Begin the Process of Real Estate Ownership
  • Know When to Hold or Sell Your Property
  • Choose the Best Mortgage Deal
  • Position Yourself for Wealth
  • Understand Foreclosures and How They Can Work for You
  • Select the best Realtor to meet Your Needs
  • Find Your Ideal Property.

Real Estate book in Nigeria

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Dear Thought Leader (2): Frequently Asked Questions on Thought Leadership

Always, humans are driven by “what’s in it for me?” Therefore, before going about dishing out content in your area of interest while building your thought leadership portfolio, you must be armed with the knowledge of what your audience members would gain from each piece of content you make available to them.

Think about it this way: when you purchase an item at the supermarket or grocery store, are you doing so just because you are excited about the producer, the packaging or even the store? Not at all! You want to part with your money to own that piece of the item because you already have in mind what use it would be for you. The same goes for your readers – they want to get educated or informed about something they need help with. If you are able to creatively get this done, you can be sure that your journey to thought leadership is gaining grounds.

Since it is really easy to get confused about a popular topic, we have put together key points of concerns that people have about thought leadership. Read on to find out about the frequently asked questions on the topic.

  1. What is thought leadership really about?

Once a concept becomes widely spread and accepted, it can assume even definitions that don’t come close to its true meaning. To begin with, thought leadership isn’t just about coming up with new ideas and concepts that have never been heard of before. You don’t necessarily have to present something totally new or unique but you can be uniquely helpful with what has already been shared by others by using the available concepts to uniquely help your audience.

  1. Are thought leaders simply experts in a field?

Partly yes. Being an expert in a niche is very vital to thought leadership. However, that is only one piece of the puzzle. The components that make a thought leader are highlighted in (4) below to help you further.

  1. Can anyone be a thought leader?

Everyone desires to be successful but not everyone achieves success because the level of commitment differs from person to person. Likewise, despite the fact that almost everyone has something they are passionate about, we all don’t get to put in the needed effort to move the needle on such matters or bring about unique, creative perspectives in our fields and industries.

  1. What are the key factors to consider when starting out as a thought leader?

At Scribe Tribe Africa, we believe in the 6 Ms of thought leadership, which involves having a (1) message to share with a set of proven (2) methods that solve specific problems for the (3) masses (a group/community of people), with the (4) motive of helping them live more authentic, effective and productive lives; here, the thought leader is a willing (5) messenger who creates a (6) movement with his message.

If any of these is missing, thought leadership isn’t what you’re building. Note, however, that you must take a stand and make a move before anything else.

  1. How can a person’s authority in thought leadership be authenticated?

Remember, you can only improve what you start. This means you can’t think of being authenticated if no one hears from you on a particular topic regularly. It might be safe to say that when other intelligent people begin to share your ideas with their communities, no matter how small, your authentication has begun.

  1. Can I sell when putting out content on thought leadership?

One of the great ways of having raving fans and loyal customers is through thought leadership. Therefore, businesses that take the lead in giving creative solutions to their communities can reap great rewards in terms of profit when they use the right strategy in communicating their values and giving calls to action for their products and services.

As always, there are other factors that come to play when one starts out on a journey; the same goes with thought leadership. One thing is sure, though: the process is really worthwhile as it not only benefits the people you are looking at helping but it also develops and rewards you in the long run.

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Dear Thought Leader (1): On Becoming a Thought Leader

Unlike many tend to assume, a thought leader does not throw completely new ideas into the available pool of knowledge in an industry. In fact, thought leadership is not knowing so much and sharing about a subject matter either. However, both factors have a part to play in the concept of thought leadership.

As a senior professional or veteran in your field, if you have ever thought about becoming an authority and multiplying your influence to be recognised as a thought leader and earn profitably from doing so, this weekly series of my articles scripted as personalised letters to you will help you to start and excel in your journey.

I invite you to read, apply, and share these inspiring, insightful, and infectious treatises with your like-minded friends and colleagues.

Who is a Thought Leader?

In simple terms, a thought leader has a systematic approach to bringing fresh perspectives into concepts, especially to address a particular audience’s pressing concerns. Not only do thought leaders provide answers to current nagging questions in the hearts of their audience, but they also give insights into related possible occurrences in the future.

Put simply, a thought leader is a leading authority in his or her area of expertise. What’s more? Thought leaders are deep thinkers themselves. They see trends before they happen — they can keep a pulse on what is happening in their industry today, and offer thought-provoking perspectives on what will happen in the future.

Being a thought leader entails a great deal of self-discovery and self-expansion. Until you see such a challenge as worth the while, you can’t lead others effectively with your ideas and messages.

“How do I go about my quest for becoming a thought leader?” you might ask. The following are questions you need to answer sincerely.

1. What exactly do I care about lending my voice, personality and perspective to which will be of great benefit to my audience or a group of people?

2. Are there people who are truly interested in areas of concern over this issue?

3. Do I care about affecting lives for the better by lending my voice to this cause or am I only focused on the supposed benefits that come with being recognised as a thought leader?

4. When I get criticised or challenged for sharing my point of view, will it invalidate my worth as a person?

5. Do I care about using my ideas and how they are shared to effect positive, lasting changes in those who interact with them?

6. Do I see myself as a know-it-all where my subject matter is concerned or am I open to and willing to incorporate and build on other thought leaders’ work where necessary?

7. Am I willing to continue sharing valuable information in this line even if I don’t get recognised for my contributions for so long?

8. Do I regularly ask for feedback, critique, help and constructive criticism on my work, so I’m continually expanding it in positive ways?

If your answers to the aforementioned questions are positive, you are on a journey of thought leadership.  While it may not happen overnight, consistently putting into action the answers above would get you started.

I’d like to keep this brief so you can ingest the ideas here efficiently and effectively. Expect a sequel next week. Also, please feel free to ask me questions here if you have any.

To your greatness,

Bright UK
The Chief Scribe