If you know how to play your game well, you will successfully launch your book. A book launch shares the same importance to your book as a naming ceremony is to a new baby. Your book is your baby and you need to give it a lot of careful attention before and after its launch. Everyone rejoices at the sight of a new baby because somehow, every baby properly cared for looks attractive. You definitely want everyone to rejoice at the sight of your book and that is a lot of work.For A Successful Launch, You Need This:
1. Write a fantastic book and have it well published with great visuals.
In the 21st century, books are judged by their covers; hence, value in simplicity and exquisite designs cannot be underplayed. It is important that you get a good publishing house whose priority is excellence. They would edit your work and give you a beautiful design that speaks the message of your book so that at a glance, a reader can identify.
2. Create a platform and start talking about the book while the writing and publishing process is still on.
Nobody buys an unknown product and people trust people they’ve got value from for a period of time. Talking about the book and dropping bites of value as often as possible will help you locate the right readers while they begin to grow their trust for you. When you do this, you have created an existing audience already for your book. You can use platforms such as your mail lists, social media accounts and blogs.
3. Distribute the book to people who can write a review.
It is natural for humans to trust products that have been reviewed already by other people. This increases the reputation of your book. Also, if you would be putting up your book on platforms such as Amazon, it is important that you get as many people as possible to review your book on these platforms immediately after the launch so that it is rated high. This is an opportunity to get your book ranked as a best-selling book.
4. Maximize your high-value relationships i.e., people in your circle that have platforms and influence to promote your book.
It is commonly said that your relationship is your currency. You can reach out to your power circle and other relationship circle. Ask them to use their platforms to promote your book. Some of your readers will possibly be on their mail lists and on their platforms.
If you do everything stated above rightly, your will successfully launch your book and it will thrive well in the market.
With great pre-launch and post-launch activities, your book will reach the right readers.